COURTESY OF MXO TECH
CHICAGO, IL – April 22, 2014. With businesses of all sizes becoming more dependent on IT to operate, service their clients, communicate and market, CEOs must take a much more strategic approach to technology to stay competitive-and safe. That’s why Joanna Sobran and Michael Dugan, Founders of MXOtech, have joined a select group of North America’s leading IT experts to co-write the forthcoming book, The Business Owner’s Essential Guide To IT And All Things Digital: 22 Critical Facts Every Business Must Know To Maximize Their Company’s Efficiency, Security, Employee Productivity And Profits.
Joanna Sobran is the President/CEO and Michael Dugan is the Chief Technology Officer of MXOtech, based in the West Loop neighborhood of Chicago, Illinois. For more than 8 years, MXOtech has specialized in providing IT consulting services with a focus on Custom Software Development and Managed IT Services. It is through Joanna and Michael’s unique way of approaching business challenges, particularly in the healthcare industry from a compliance and security standpoint, which has contributed to much of their success, and one of the reasons they were asked to participate in the upcoming book.
While the book focuses on various topics within IT and all things digital, Joanna and Michael’s specific chapter is titled “The Perfect Fit: Choosing The Right Line of Business Application to Enhance Your Company.” The chapter will focus on how customized digital technology can really give you a cutting edge advantage to stand out from your competitors. According to Joanna and Michael, “Your digital assets should be treated as a valued employee and cherished and cultivated as such. This ’employee’ will never quit, show up late, or make mistakes. Keep them growing and investing in them just as you do with those who work for you.”
Joanna Sobran and Michael Dugan launched MXOtech in August of 2005. Their vision for MXOtech grew from Joanna and Michael’s collective experience in the technology and healthcare industries. Their practical business approach combined with their hands-on experience and wide knowledge in the software development and managed IT services field became the solid foundation to build their own successful business. They share a passion for taking ideas and turning them into applications and solutions that fuel growth. Some of MXO’s healthcare applications have been nominated for Innovation Awards and adopted by Fortune 1000 companies to be utilized on an enterprise-wide level.
The authors of The Business Owner’s Essential Guide To IT And All Things Digital, have extensive experience and
background related to how the epic changes that in today’s digital world have affected each of us, and more specifically, how these changes have moved us to a higher level of specialization and efficiency, while at the same time allowing us a laser-focus on our activities. Joanna and Michael, as well as their 21 co-authors, are some of the top minds within the IT industry, all of whom are currently serving small to midsize businesses throughout the U.S. and Canada.
“I’m very excited and thrilled to once again be working with my fellow IT expert authors on this upcoming project, which is designed to educate today’s entrepreneurs on how to avoid the many pitfalls and challenges that can often provide obstacles on to growing your business and overall revenues,” Joanna said. “It is my hope, through our more than 20 years of experience in business, that we can pass on some of our tips and best practices to help anyone that is currently a small business owner.”
The royalties from this project will be given to St. Jude Children’s Hospital, a not-for-profit organization, internationally recognized for its pioneering work in finding cures and saving children with pediatric cancer.
For more information on MXOtech, visit them online at www.mxotech.com. To learn more about their healthcare IT solutions visit www.mxocare.com.